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For Immediate Release: 
Media Contact:   
Charlie Cortellini
First Colony Coffee
President
757.622.2224 ext. 139

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FIRST COLONY BECOMES RAINFOREST ALLIANCE CERTIFIED™

(May 22, 2007) NORFOLK, VA – First Colony Coffee & Tea Company is pleased to announce it is now Rainforest Alliance Certified™ and is committed to developing a line of Rainforest Alliance Certified coffees.

To become Rainforest Alliance Certified, coffee farmers, companies, cooperatives and landowners must meet rigorous social and environmental standards including maintaining natural vegetation, sustaining fair treatment and good conditions for workers, and conserving ecosystems. “First Colony is proud to support the Rainforest Alliance. As a grower-owned company, we know how important it is to support the coffee farmers, their families and their farms. It all starts with the country or origin and if they have the resources they need to succeed, we all win,” says Charlie Cortellini, First Colony President/CEO.

When consumers buy products bearing the Rainforest Alliance Certified seal they are assured that farmers, workers and wildlife are protected. “The Rainforest Alliance is positioned to provide guidance and incentives to farmers, to train and encourage them to produce biofuel crops sustainably,” says Tensie Whelan, Rainforest Alliance Executive Director. For more information about the Rainforest Alliance and their certified sustainable coffee visit www.rainforest-alliance.org/cafe.

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First Colony has over a century of experience roasting and distributing gourmet coffees and blending fine teas. Coffees are hand-selected and small batch roasted for exceptional quality. Selections include third-party certified organics, Fair Trade, estates, distinctive blends and flavored coffees. We exclusively roast coffees for Ghirardelli®, Jack Daniel's®, Southern Comfort®, Tia Maria®, Carolan's® Irish Cream and Frangelico®. We also blend delicious Southern Comfort® and Bencheley® teas. We specialize in private labeled coffees, gifts and teas. For more information please visit firstcolonycoffee.com.


 


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